The story of four 1970s American rock titans: KISS, Aerosmith, Cheap Trick, and, perhaps most importantly, Starz.
Starz, you may ask? That’s the point: The also-rans fit Brod’s theme that rock fame is sometimes arbitrary, usually absurd, and almost always fleeting. In the mid-’70s, all four acts were connected in terms of management, touring, and producers. KISS led the way both musically and theatrically; Aerosmith had a Stones-y (and for a long time druggy) vibe, and Cheap Trick merged anthemic rock with subtler, Beatles-esque songwriting. As for the glammy Starz, a band that had unlikely roots in one-hit wonders Looking Glass (“Brandy [You’re a Fine Girl]”), sharing management with KISS and stages with Aerosmith led at best to the nether regions of the sales and airplay charts and a role as tax write-off for KISS’ minders. When album-oriented radio stations emerged in the late-’70s, the band was “shut out of the broader airplay equation.” But even the bigger acts had Starz-like issues, struggling to stay relevant amid disco, hair metal, and grunge.
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